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Web · E-Commerce Website

Storefronts built to sell.

Custom Shopify, WooCommerce, and headless e-commerce builds engineered for conversion, scale, and speed.

— The challenge

Why this matters now.

Off-the-shelf themes get you live, then plateau. Conversion stalls because page load is slow, checkout has friction, and the brand feels like a thousand other stores using the same theme. Custom is where margins are made — but most agencies overbuild it, hand off something fragile, and disappear. We build custom that your team can run.

— Who it’s for

Best fit for

DTC brands ready to graduate from a theme
Stores hitting performance/conversion ceilings
Multi-region or multi-currency operations
Subscription or membership models
Brands with strong identity that themes can't capture

— Our approach

How we think about it.

E-commerce is a margins business — every millisecond of load time, every checkout step, every wasted product photo costs you money. We design storefronts that convert, integrate cleanly with your fulfilment and inventory stack, and stay fast as your catalogue grows from 50 SKUs to 5,000. We've shipped Shopify, headless Hydrogen, BigCommerce, and custom Medusa builds — we recommend platform based on your actual needs, not what's trendy.

— What’s included

Capabilities

Every engagement covers what you need from this list. We don’t up-sell tracks you don’t use.

Shopify (Liquid + Hydrogen)

Custom themes, headless storefronts, app development, store migrations.

WooCommerce

Custom WordPress + Woo builds for content-heavy commerce.

Headless commerce

Next.js front-ends powered by Shopify, BigCommerce, Medusa, or Saleor.

Checkout optimisation

Reducing steps, adding express checkout, tightening payment options for higher AOV and lower abandonment.

Subscriptions & memberships

ReCharge, Bold, Shopify subscriptions — set up with churn-aware design.

Inventory & ERP integrations

NetSuite, Odoo, Cin7, ShipStation — connecting your store to back-office reality.

International commerce

Multi-currency, multi-language, geo-routing, localised pricing and tax.

Performance engineering

Sub-2s LCP, optimised image pipelines, edge caching, CDN strategy.

— How we work

Process

No magic. Five disciplined stages, weekly demos, and a single point of contact who actually responds to email.

01

Audit

Existing funnel, conversion drop-off points, mobile vs desktop performance gaps.

02

Design

PDP, collection, cart, checkout — the conversion-critical screens first.

03

Build

Theme development, app integrations, payments, performance hardening.

04

Migrate

Products, customers, order history, SEO redirects with no ranking loss.

05

Launch

Soft launch to a small audience, conversion monitoring, optimisation sprints.

— Stack

Tools we use

ShopifyHydrogenLiquidWooCommerceNext.jsKlaviyoReChargeShipStationStripe

— You walk away with

Deliverables

  • 01Custom storefront theme or headless build
  • 02Conversion-optimised PDP, collection, cart, checkout
  • 03App + integration setup
  • 04Email & abandoned-cart automations
  • 05Performance + analytics dashboards
  • 06Launch-day runbook with rollback plan
  • 07Editor training

— Engagement

How we work together.

Up-front honesty about scope, cost, and timeline. The numbers below are typical — we’ll quote yours specifically once we understand the project.

Typical investment

$30k – $120k

Minimum engagement

$18k for a Shopify theme customisation

Timeline

6–14 weeks

Best fit for

DTC brands at $1M+ ARR, B2B commerce, scaling subscription businesses

— FAQ

Common questions

Yes — Shopify, WooCommerce, Magento, BigCommerce, Squarespace, custom. We preserve SEO with proper redirects and migrate customers + order history.

Klaviyo, ReCharge, Gorgias, ShipStation, NetSuite — we integrate what you already use and recommend what you don't yet have.

Most e-commerce clients move to a monthly retainer for A/B testing, seasonal campaigns, performance work, and new feature releases.

Always. Code lives in your GitHub or Shopify theme repo from day one.

— Ready when you are

Ready to start your e-commerce project?

Tell us what you're working on. We respond within one business day with next steps.

Start a project