Mariscos

Overview

Mariscos delivers restaurant-grade seafood to home kitchens. We built a craving-first visual language and a content engine that turns ingredient quality into a shop-now action.

Challenge

Online seafood buyers worry about freshness - the brand had to overcome that trust gap on every touchpoint.

Solution

Catch-of-the-day storytelling, cold-chain transparency content and recipe-led demand creation backed by performance ads.